Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a bra..
Book
All
Business
Culture
Environment
Health
Politics
Research
Key facts
- Author: David Taylor
- Isbn: 0470862114
- Bnb id: GBA3U7303
- Language: eng
- Publication date: 2004
- book publisher: Wiley
- Book subject: Product management, Brand name products-Marketing, Brand name products-Management, Brand name products-Valuation-Management
Latest news
Sorry there is no related news yet.
Visualizations
Datasets
rows
Book series where Book equals Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout
rows
Book subjects where Book equals Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout
rows
Books by David Taylor
rows
Books where book publisher is Wiley
rows
Books called Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout
Source
Updated: 88 days ago