Stop listening to the customer : try hearing your brand instead

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Key facts

  • Author: Adam Ferrier
  • Isbn: 0730370611
  • Bnb id: GBC037501
  • Language: eng
  • Publication date: 2020
  • book publisher: John Wiley&Sons Inc
  • Book subject: Success in business, Consumer behavior, Branding (Marketing)-Management

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Source

The British Library

Updated: 85 days ago

License

CC BY 4.0

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