Max Becomes 'HBO Max' Again, Warner Bros. Discovery Announces / Warner Bros. Discovery Revives The HBO Max Brand It Killed / HBO Go HBO Now HBO Max Max Is Changing Its Name to HBO Max / They were right the first time: Max is now HBO Max, again / Max to be renamed HBO Max, fixing the name change nobody wanted / Warner Bros. Discovery reverses course, rebrands 'MAX' back to 'HBO Max' / Warner Bros. Discovery's streaming service Max becomes HBO Max -- again / Max, which was once HBO, reverts to HBO Max / Guess What? HBO Max Is Back in, and Max Is Out as Streaming Service Changes Names / Thank goodness: Max is changing its name back to HBO Max