Truth in marketing : a theory of claim-evidence relations
Truth in marketing : a theory of claim-evidence relations is a book. It was written by Thomas Boysen Anker and published by Routledge in 2016.
Key facts
- author: Thomas Boysen Anker
- publication date: 2016
- book publisher: Routledge
- book series: Routledge studies in business ethics
- book subjects: Marketing-Moral and ethical aspects, Deceptive advertising
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"Truth in marketing : a theory of claim-evidence relations" is one of the books by Thomas Boysen Anker, books by Routledge and 2,617,384 books in our database.
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