The influence of values on consumer behaviour : the value compass
The influence of values on consumer behaviour : the value compass is a book. It was written by Erik Kostelijk and published by Routledge in 2016.
Key facts
- author: Erik Kostelijk
- publication date: 2016
- book publisher: Routledge
- book series: unknown
- book subjects: Values, Consumer behavior, Marketing-Psychological aspects
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"The influence of values on consumer behaviour : the value compass" is one of the books by Erik Kostelijk, books by Routledge and 2,617,384 books in our database.
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