Marketing budgeting : a political and organisational model
Marketing budgeting : a political and organisational model is a book. It was written by Nigel Piercy and published by Routledge in 2014.
Key facts
- author: Nigel Piercy
- publication date: 2014
- book publisher: Routledge
- book series: Routledge library editions. Marketing
- book subjects: Budget in business, Marketing-Political aspects, Marketing-Management
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"Marketing budgeting : a political and organisational model" is one of the books by Nigel Piercy, books by Routledge and 2,617,384 books in our database.
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