Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan
Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan is a book. It was written by Markus Wohlfeil and published by Routledge in 2018.
Key facts
- author: Markus Wohlfeil
- publication date: 2018
- book publisher: Routledge
- book series: Routledge interpretive marketing research
- book subjects: Marketing, Consumer behavior, Celebrities
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"Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan" is one of the books by Markus Wohlfeil, books by Routledge and 2,617,384 books in our database.
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