Wiley series on marketing management
Wiley series on marketing management is a book series. It includes 5 books, written by 5 different authors.
Key facts
- number of authors: 5 people
- number of books: 5
- books: Brand loyalty measurement and management, Financial dimensions of marketing management, Marketing government and social services
- authors: Jacob Jacoby, Frank H. Mossman, John L. Crompton
- publication dates: 1978, 1978, 1986
- book publishers: Wiley
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Dataset of books in the Wiley series on marketing management series
"Wiley series on marketing management" is one of the 88,457 book series in our database.
This dashboard is based on data from: The British Library.
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