Routledge studies in marketing
Routledge studies in marketing is a book series. It includes 22 books, written by 20 different authors.
Key facts
- number of authors: 20 people
- number of books: 22
- books: Addiction as consumer choice : exploring the cognitive dimension, Branded content and entertainment in advertising : a theoretical and empirical study of creative advertising practices, Branding and positioning in base of pyramid markets in Africa : innovative approaches
- authors: G. R. Foxall, María Rodríguez-Rabadán Benito, Charles Blankson
- publication dates: 2016, 2023, 2019
- book publishers: Routledge
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"Routledge studies in marketing" is one of the 88,457 book series in our database.
This dashboard is based on data from: The British Library.
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