McGraw-Hill/Irwin series in marketing
McGraw-Hill/Irwin series in marketing is a book series. It includes 16 books, written by 14 different authors.
Key facts
- number of authors: 14 people
- number of books: 16
- books: Basic marketing : a global-managerial approach, Consumer behavior and marketing strategy : J. Paul Peter, Jerry C. Olson
- authors: William D. Perreault, J. Paul Peter
- publication dates: 2002, 2005, 1999
- book publishers: Mc Graw-Hill, McGraw-Hill Irwin, Irwin/McGraw-Hill
Extract data
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Dataset of books in the McGraw-Hill/Irwin series in marketing series :
"McGraw-Hill/Irwin series in marketing" is one of the 88,457 book series in our database.
This dashboard is based on data from: The British Library.
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