McGraw-Hill International editions. Marketing & advertising series
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ShareCopied to clipboardMcGraw-Hill International editions. Marketing & advertising series is a book series. It includes 2 books, written by 2 different authors.
Key facts
- number of authors: 2 people
- number of books: 2
- books: Marketing research : a problem-solving approach, Marketing strategy : planning and implementation
- authors: Seymour Sudman, Orville C. Walker
- publication dates: 1998, 1996, 1999
- book publishers: Mc Graw-Hill, Irwin
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