Key facts
- number of authors: 3 people
- number of books: 3
- books: Social media marketing in BRIC countries : examining case studies of BMW, Adidas and Nivea, The Adidas archive : the footwear collection, The contested terrain of the New Zealand All Blacks : rugby, commerce, and cultural politics in the age of globalization
- authors: Elena Trost, Christian Habermeier, Jay Scherer
- publication dates: 2013, 2020, 2013
- book publishers: Lit, Taschen, Peter Lang
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