Johnson Outdoors
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ShareCopied to clipboardJohnson Outdoors is a company. It is a public company in Racine, the United States. It was founded in 1970 and its current CEO is Helen P. Johnson-Leipold. It is part of the Consumer Discretionary sector, specifically in the Hotels, Restaurants & Leisure industry.
Key facts
- city: Racine
- state: WI
- country: United States
- employees: 1,400 people
- revenues: 713.2M $
- company type: public
- sector: Consumer Discretionary
- industry: Hotels, Restaurants & Leisure
- foundation year: 1970
- CEO: Helen P. Johnson-Leipold
- ESG score: Try Pro to see estimate
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Johnson Outdoors is one of the companies in the United States, companies in Hotels, Restaurants & Leisure, companies in Consumer Discretionary, companies in Racine and 3,456,808 companies in our database.
Talking Points
- Johnson Outdoors is a leader in innovative outdoor recreational equipment for fishing, diving, camping and watercraft recreation enthusiasts. Founded in 1970 by Samuel C. Johnson, the Company evolved from a single brand into a $425 million global enterprise with 1200 employees across 20 facilities worldwide.
- Johnson Outdoors Inc. designs, manufactures, and markets seasonal and outdoor recreational products for fishing worldwide. It operates through four segments: Fishing, Camping, Watercraft Recreation, and Diving. The Fishing segment offers electric motors for trolling, marine battery chargers, and shallow water anchors; sonar and GPS equipment for fish finding, navigation, and marine cartography; and downriggers for controlled-depth fishing. This segment sells its products under the Minn Kota, Humminbird, and Cannon brands through outdoor specialty and Internet retailers, retail store chains, original equipment manufacturers, and distributors. The Camping segment provides consumer, commercial, and military tents and accessories; camping furniture and stoves; other recreational camping products; and portable outdoor cooking systems, as well as manufactures fabric floors and insulated thermal liners and a subcontract manufacturer of military tents. This segment sells its products under the Eureka! and Jetboil brands through independent sales representatives and Internet retailers. The Watercraft Recreation segment offers kayaks, canoes, and paddles for family recreation, touring, angling, and tripping through independent specialty and outdoor retailers under the Ocean Kayaks, Old Town, and Carlisle brands. The Diving segment manufactures and markets underwater diving and snorkeling equipment, such as regulators, buoyancy compensators, dive computers and gauges, wetsuits, masks, fins, snorkels, and accessories through independent specialty dive stores and diving magazines under the SCUBAPRO brand name. This segment also provides regular maintenance, product repair, diving education, and travel program services; and sells diving gear to dive training centers, resorts, public safety units, and armed forces. It sells its products through Websites. The company was founded in 1970 and is headquartered in Racine, Wisconsin.