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Forrester

Updated: 12d ago
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Forrester is a company. It is a public company in Cambridge, the United States. It was founded in 1983 and its current CEO is George F. Colony. It is part of the Industrials sector, specifically in the Professional Services industry.

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Forrester is one of the companies in the United States, companies in Professional Services, companies in Industrials, companies in Cambridge and 3,456,808 companies in our database.

Talking Points

  • Forrester is a leading global market research company that helps organizations exceed customer demands and excel with technology. Learn how Forrester can help.
  • Forrester helps business and technology leaders use customer obsession to accelerate growth. With us, you can be bold at work.
  • Forrester helps business and tech leaders use customer obsession to accelerate growth. With us, you can be bold at work. | Forrester is one of the most influential research and advisory firms in the world. We help business and technology leaders use customer obsession to accelerate growth by putting their customers at the center of their leadership ...
  • Forrester Research, Inc. operates as an independent research and advisory services company. The company operates in three segments: Research, Consulting, and Events. The Research segment primary subscription research portfolio services include Forrester Research, SiriusDecisions Research, and Forrester Decisions, which are designed to provide business and technology leaders with a proven path to growth through customer obsession. This segment delivers content, such as future trends, predictions, and market forecasts; deep consumer and business buyer data and insights; curated best practice models and tools to run business functions; operational and performance benchmarking data; and technology and service market landscapes and vendor evaluations through online access. The Consulting segment provides consulting projecs, including conducting maturity assessments, prioritizing best practices, developing strategies, building business cases, selecting technology vendors, structuring organizations, developing content marketing strategies and collateral, and sales tools; and advisory services. The Events segment hosts in-person and virtual events related to business-to-business marketing, sales and product leadership, customer experience, security and risk, new technology and innovation, and data strategies and insights. The company sells its products and services through direct sales force in various locations in the United States, Europe, the United Kingdom, Canada, the Asia Pacific region, and internationally. Forrester Research, Inc. was incorporated in 1983 and is headquartered in Cambridge, Massachusetts.
  • Certifications For B2B Marketing Professionals
  • Upskill your marketing team with B2B marketing certification from Forrester. Equip your team with skills and frameworks to build high-impact marketing programs.

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