Marketing strategies for the 21st century : lessons from the top Hungarian companies
Marketing strategies for the 21st century : lessons from the top Hungarian companies is a book. It was written by Graham J. Hooley and published by Aston Business School Research Institute in 1997.
Key facts
- author: Graham J. Hooley
- publication date: 1997
- book publisher: Aston Business School Research Institute
- book series: Research paper series / Aston Business School Research Institute
- book subjects: Marketing-Europe, Eastern, Marketing-Europe, Central
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"Marketing strategies for the 21st century : lessons from the top Hungarian companies" is one of the books by Graham J. Hooley, books by Aston Business School Research Institute and 2,617,384 books in our database.
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