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Marketing decision making : a model-building approach

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Marketing decision making : a model-building approach is a book. It was written by Gary L. Lilien and published by Harper and Row in 1983.

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"Marketing decision making : a model-building approach" is one of the books by Gary L. Lilien, books by Harper and Row and 2,617,384 books in our database.

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This dashboard is based on data from: The British Library.

This content is available under the CC BY 4.0 license.