Innovation and marketing in the video game industry : avoiding the performance trap
Innovation and marketing in the video game industry : avoiding the performance trap is a book. It was written by David T. A. Wesley and published by Gower in 2010.
Key facts
- author: David T. A. Wesley
- publication date: 2010
- book publisher: Gower
- book series: unknown
- book subjects: Video games industry, Video games-Marketing
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"Innovation and marketing in the video game industry : avoiding the performance trap" is one of the books by David T. A. Wesley, books by Gower and 2,617,384 books in our database.
This dashboard is based on data from: The British Library.
This content is available under the CC BY 4.0 license.