Dynamic models of advertising competition
Dynamic models of advertising competition is a book. It was written by Gary M. Erickson and published by Kluwer Academic in 1991.
Key facts
- author: Gary M. Erickson
- publication date: 1991
- book publisher: Kluwer Academic
- book series: International series in quantitative marketing
- book subjects: Competition-Mathematical models, Advertising-Mathematical models
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"Dynamic models of advertising competition" is one of the books by Gary M. Erickson, books by Kluwer Academic and 2,617,384 books in our database.
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