Development of an integrated e-marketing & IT strategy : a knowledge transfer case study
ShareCopied to clipboardDevelopment of an integrated e-marketing & IT strategy : a knowledge transfer case study is a book. It was written by F. Cownie and published by Bournemouth University in 2007.
Key facts
- author: F. Cownie
- publication date: 2007
- book publisher: Bournemouth University
- book series: unknown
- book subjects: Information technology-Management-Case studies, Internet marketing-Case studies, Knowledge management-Case studies
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"Development of an integrated e-marketing & IT strategy : a knowledge transfer case study" is one of the books by F. Cownie, books by Bournemouth University and 2,617,384 books in our database.
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