Brand management : planning and control
Brand management : planning and control is a book. It was written by J. R. Bureau and published by Macmillan in 1981.
Key facts
- author: J. R. Bureau
- publication date: 1981
- book publisher: Macmillan
- book series: Macmillan studies in marketing management
- book subjects: Marketing-Management
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"Brand management : planning and control" is one of the books by J. R. Bureau, books by Macmillan and 2,617,384 books in our database.
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