Brand building and marketing in key emerging markets : a practitioner's guide to successful brand growth in China, India, Russia and Brazil
Brand building and marketing in key emerging markets : a practitioner's guide to successful brand growth in China, India, Russia and Brazil is a book. It was written by Niklas Schaffmeister and published by : Springer in 2015.
Key facts
- author: Niklas Schaffmeister
- publication date: 2015
- book publisher: : Springer
- book series: Management for professionals
- book subjects: Marketing, Leadership, Globalization
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"Brand building and marketing in key emerging markets : a practitioner's guide to successful brand growth in China, India, Russia and Brazil" is one of the books by Niklas Schaffmeister, books by : Springer and 2,617,384 books in our database.
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This content is available under the CC BY 4.0 license.