Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
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ShareCopied to clipboardBlue ocean strategy : how to create uncontested market space and make the competition irrelevant is a book. It was written by W. Chan Kim and published by Harvard Business Review Press in 2015.
Key facts
- author: W. Chan Kim
- publication date: 2015
- book publisher: Harvard Business Review Press
- book series: unknown
- book subjects: New products, Market segmentation
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"Blue ocean strategy : how to create uncontested market space and make the competition irrelevant" is one of the books by W. Chan Kim, books by Harvard Business Review Press and 2,617,384 books in our database.
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