Beyond loyalty : the next generation of strategic customer relationship management
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ShareCopied to clipboardBeyond loyalty : the next generation of strategic customer relationship management is a book. It was written by Pierre Chenet and published by Oak Tree Press in 1999.
Key facts
- author: Pierre Chenet
- publication date: 1999
- book publisher: Oak Tree Press
- book series: Irish management briefings
- book subjects: Customer loyalty, Customer relations, Marketing-Management
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"Beyond loyalty : the next generation of strategic customer relationship management" is one of the books by Pierre Chenet, books by Oak Tree Press and 2,617,384 books in our database.
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