Basic marketing : a global-managerial approach
ShareCopied to clipboardBasic marketing : a global-managerial approach is a book. It was written by William D. Perreault and published by Mc Graw-Hill in 2002.
Key facts
- author: William D. Perreault
- publication date: 2002
- book publisher: Mc Graw-Hill
- book series: McGraw-Hill/Irwin series in marketing
- book subjects: Marketing, Marketing-Management
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"Basic marketing : a global-managerial approach" is one of the books by William D. Perreault, books by Mc Graw-Hill and 2,617,384 books in our database.
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