An information processing theory of consumer choice
An information processing theory of consumer choice is a book. It was written by James R. Bettman and published by Addison-Wesley in 1979.
Key facts
- author: James R. Bettman
- publication date: 1979
- book publisher: Addison-Wesley
- book series: unknown
- book subjects: Consumers, Consumers-United States
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"An information processing theory of consumer choice" is one of the books by James R. Bettman, books by Addison-Wesley and 2,617,384 books in our database.
This dashboard is based on data from: The British Library.
This content is available under the CC BY 4.0 license.