An audience of one : drive superior results by making the radical shift from mass marketing to one-to-one marketing
An audience of one : drive superior results by making the radical shift from mass marketing to one-to-one marketing is a book. It was written by Jamie Turner and published by Mc Graw-Hill in 2022.
Key facts
- author: Jamie Turner
- publication date: 2022
- book publisher: Mc Graw-Hill
- book series: unknown
- book subjects: Customer relations, Market segmentation
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"An audience of one : drive superior results by making the radical shift from mass marketing to one-to-one marketing" is one of the books by Jamie Turner, books by Mc Graw-Hill and 2,617,384 books in our database.
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This dashboard is based on data from: The British Library.
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