A theory of genericization on brand name change
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ShareCopied to clipboardA theory of genericization on brand name change is a book. It was written by Shawn Clankie and published by Edwin Mellen in 2002.
Key facts
- author: Shawn Clankie
- publication date: 2002
- book publisher: Edwin Mellen
- book series: Studies in onomastics
- book subjects: Brand name products, Onomastics
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"A theory of genericization on brand name change" is one of the books by Shawn Clankie, books by Edwin Mellen and 2,617,384 books in our database.
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