A new approach to corporate identity management
ShareCopied to clipboardA new approach to corporate identity management is a book. It was written by John M. T. Balmer and published by University of Strathclyde, International Centre for Corporate Identity Studies in 1998.
Key facts
- author: John M. T. Balmer
- publication date: 1998
- book publisher: University of Strathclyde, International Centre for Corporate Identity Studies
- book series: Working paper series
- book subjects: Corporate image
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"A new approach to corporate identity management" is one of the books by John M. T. Balmer, books by University of Strathclyde, International Centre for Corporate Identity Studies and 2,617,384 books in our database.
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